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The fastest in the field

Exclusive Media Monitors Super Bowl® Spot Coverage

 

White Plains, NY (January 29, 2013)

Media Monitors will capture, title and deliver all Network and Local Super Bowl® TV spots (down to 10 seconds) and subscribers will be able to monitor the spots in almost real time: within one hour of broadcast.

Spot information will be available for the top 50 markets for this epic TV event as well as the lucrative pre and post-game coverage. Information can be tracked by Account, Parent, and Category. Examine a log of spots as aired; view and listen to the creative. Know what was aired during the big game quarter-by-quarter.

Philippe Generali, President/CEO of Media Monitors states, “Ad Age reports that the average cost for each spot in this year’s Super Bowl® will be between $3.7 - $3.8 million dollars. We want to do something big, and as usual, our Media Monitors operation team will leverage our state of the art ad detection technology to deliver up-to-the hour information. This special event comes once a year and with these most talked-about multi-million dollar spots, we know you want to stay on top of your game.”

Super Bowl is a registered trademark of National Football League unincorporated association.


About Media Monitors

Media Monitors is the nation's leading broadcast monitoring and verification service for broadcasters, print media, media investment companies and advertising agencies. Media Monitors is a subsidiary of RCS, the world's largest provider of broadcast and webcast software. Media Monitors and its logo are registered trademarks of Media Monitors. The Media Monitors broadcast content recognition process of audio fingerprinting used by Media Monitors is protected by U.S. Patent 5,437,050. For more information, visit www.mediamonitors.com

Editors: interview opportunities and graphics are available. Contact Dwight Douglas at Media Monitors, 914-259-4733, or e-mail the Media Monitors Newsroom for more information.